Takeaways from Muck Rack’s state of PR 2024

Muck Rack’s State of PR 2024 3 Takeaways from Muck Rack’s “The State of PR 2024” Survey – 1️⃣ LinkedIn surplants X (Twitter) as PR professionals’ social media channel of choice 50% to 16% – with 61% saying they want to use it more. Now the report didn’t ask what PRs are using social media […]

7 Great Reasons to use Twitter for PR

7 Great Reasons to use Twitter for PR – Communication is the essence of our job in PR. I was once told that a PR should spend 80% of their day talking to the media, and 20% talking to clients. It’s really easy for the pendulum to swing the other way as business priorities and […]